I Don’t Work, I Run My Businesses


Untitled design (20)You can accomplish a lot with hard work, long days at the office but at what cost? Ask anyone who is successful and they will tell you that one of the keys to their success are hours and hours of HARD Work.

Some love this advice because it makes sense; the harder you work, the bigger the reward. When you know that at the end of the day everyone gets what he or she deserves based on how hard they’ve worked.

I’ve tried that route and it is true. There was a time when I dedicated most of my day to working ON my strength and conditioning business. There’s no bigger satisfaction than seeing your business grow from the sweat of your brow. I loved working on my business because it gave me purpose.

Well, then I lost my biggest contract and my finances were cut in half!

Big reality check, wake up call whatever you wanna call it. It stung!

And in the process it made me realize what I should be doing as a business owner. I was so busy working on my business I didn’t have time to do anything else. That was when I realized that in order to get what I really wanted, time for my family and a thriving business, I had to work smarter, not harder.

In short, I had to create my dream job, I had to outsource some of my business and I had to work less in order to take care of my family, keep the house in order and stay healthy.

In order to spend more time with my family, spending 12-14 hour workdays hustling on my PT business just doesn’t cut it.

What really changed my outlook was the 4 hour work week by Tim Feriss and it changed my life. It resonated with me because it made me realize that working less isn’t about being lazy. If you can do certain jobs a lot faster, and better, than anyone else that doesn’t diminish the value of the work that you do. In fact, it makes you more valuable. And doing anything that’s not worth your time just diminishes the value of you time.

Because there is so much more that I needed to do and I couldn’t do it all alone I don’t want to lose my businesses simply because I don’t have the time for all of them.

I know what my skill sets are. It’s more cost-efficient to just outsource the stuff that I don’t want to do it to people who do want to do it and can do it better than I can.

I now have 2 websites that I am in control of and still do some PT on the side but only clients I choose to work with.

Being a business owner, being the boss of your own company, your time is better spent running your business than working in your business. This means making important decisions about operations, marketing, customer service, etc. It’s your responsibility as an entrepreneur to focus on making your business grow. That means you have to focus on running your business from above where you can see everything and not in the trenches working.

If you want your business to grow, if you want to earn more with each hour you work, you have to let go of the things that diminish the value of your work. The only way to do that is by getting others to do the work for you. This can either be local employees or outsourced workers…it doesn’t really matter which one.

Working less hours a week doesn’t make you lazy, it just shows that you’re smart enough to focus on running your business and not working in your business so you have time to enjoy life daily not just two weeks of vacation a year.